COAL

Do you want to make a mark in the movie industry?

Before You Say Action offers you an insightful journey into the multifaceted world of filmmaking, drawing from Chris Odeh’s astute observations and first-hand knowledge in producing films like Rattlesnake: The Ahanna Story, Choke, Tokunbo , etc.

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About The Book

Are you an aspiring/indie filmmaker domiciled in a developing country looking to make a mark in the industry? Before You Say Action offers you an insightful journey into the multifaceted world of filmmaking, drawing from Chris Odeh’s astute observations and first-hand knowledge in producing films like Rattlesnake: The Ahanna Story, Choke, Tokunbo , etc.

Through a meticulous exploration of key elements, it covers the intricate threads of production, from motives, budgeting and distribution strategies to the significance of tailored storytelling, targeting audiences, assembling the right team, and mastering the art of production management.

Blending knowledge with practicality, this handbook is an invaluable compass for every aspiring/ indie filmmaker seeking to transform their cinematic visions into reality in a developing economy.

Benefits of reading this book

  • Insider Insights: The book offers insightful guidance drawn from Chris Odeh's experiences in producing notable films, providing readers with practical advice on navigating the complexities of the filmmaking process.
  • Comprehensive Guidance: You receive comprehensive guidance on all aspects of filmmaking, from initial concept development to distribution strategies, tailored specifically for navigating the challenges of making films in a developing economy.
  • Practical Strategies: It is a handy resource with practical strategies for overcoming common hurdles faced by filmmakers, including budget constraints, resource management, and audience targeting
  • Tailored Storytelling: You will learn the significance of tailored storytelling and audience targeting, enabling filmmakers to create impactful narratives that resonate with their target audience.
  • Team Building: I share verified tips and insights into assembling the right team for your projects, mastering the art of production management, understanding the importance of collaboration and leveraging the strengths of each team member.
  • Relevance to Developing Economies: With a focus on the challenges and opportunities present in developing economies, the book provides valuable insights tailored to filmmakers operating in these markets, helping them navigate unique challenges and seize emerging opportunities.
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CHRIS ODEH

Chris Odeh is an African filmmaker with over 15 years of experience in the film and TV industry. He is the line producer of Living in Bondage and Oloibiri and has also produced over 15 films, including Rattlesnake – The Ahanna Story, Choke, Tokunbo, Nneka, the Pretty Serpent, Aki and Pawpaw, etc. He is the Senior Producer of Sozo Films and Ramsey Films, and a consulting producer for Play Network Studios, Blue Pictures, Take Out Media and Urbane Studios. He is the founder of Coal360 (a training and artist management firm), Story Story Global (a hub for talented writers) and Plural Eyes( a Quality Control company). Chris nurtures young filmmakers through the annual Masterclass with Chris Odeh initiative. He is married to his favorite person, Joy, and they have three sons: Andre, King Chuka, and Nugwa.

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Chris Odeh On IMDb

POPULAR COMMENTS ON THE BOOK:

This is an exposé on the nitty gritty of producing a film as an independent filmmaker by Chris. Taking you through an insiders view of African independent filmmaking, he shares his personal experience as a film producer, from the pitfalls and failures to the hard-won successes.
Ramsey Nouah Actor and Director
Before you say action helps in that regard and gives a professional roadmap to operate in Nollywood Filmmaking waters that can looks formless, muddy and intense when starting out.
Akintunde Damilare Founding Partner, SHOCK NG.
. I like the tone and style – it is easy to read, understand and absorb. The format of ending each chapter with an exercise is suitable, allowing for applying what you have read.
Parminder Vir OBE Film Producer, Entrepreneurship & Leadership Consultant, UK.
Chris has generously opened his treasure trove of hard-won knowledge to provide guidance for both the would be and the practicing filmmaker. “Here,” he seems to say to the reader, “this is how I did it. If I was able to do it, so can you.”
Ikechukwu Obiaya, PhDDean, School of Media and Communication Pan-Atlantic University, Lagos, Nigeria.
I love this book. A great read- easy, practical, believable, funny and short. A fantastic way to absorb wisdom from a highly experienced African filmmaker.
Kadir Salami Founder/Chairman Tech specialist Consulting Limited and Mswitch Group Abuja, Nigeria.
Chris Odeh’s "Before You Say Action" seamlessly blends filmmaking insights with economic wisdom, offering practical advice borne from his personal experiences to help young filmmakers and start up film executives thrive in this dynamic industry. Whether you're a seasoned pro or just starting out, you will find this book extremely useful.
Charles Okpaleke OON Co-founder and CEO Play Network Africa.
As a marketing professional, the layout of this book caught my attention and won me over to easily pay attention to the content in the book.
Selassie Tettey Lead Consultant of The Executive Strategist, Accra, Ghana.
Through meticulous research and engaging storytelling, this book challenges readers to reflect on their motives and the authenticity of their choices in their film journey, prompting a deeper understanding of their impact on both themselves and their audience.
Joy Odiete MD/CEO Blue Picture Entertainment Lagos, Nigeria.
As I read through the pages of "Before You Say Action," I felt inspired and motivated to embark on my own creative journey. Odeh's passion for storytelling and his dedication to the craft shines through in every chapter, and his words serve as a constant reminder that with determination and the right mindset, anything is possible.
Humphrey Nabimanya CEO and Team Leader of Reach A Hand & Sauti Media Plus, Uganda.